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Tuesday, December 11, 2007

Thoughts on Marmion Industries

Although I can't speculate directly on Marmion Industries' future growth and earnings outlook from a numerical standpoint at this point in time, the company appears to be hitting on, or making a valiant effort to hit on, all of the strategic initiatives outlined in their October 11 press release:

http://biz.yahoo.com/prnews/071011/lath046.html?.v=101.

Since these initiatives are very crucial to future growth, I'd say that their dedication to meeting them is a bullish indication of what the future holds. In my opinion, the company has expanded from a local "mom & pop" player to more of a regional, lower-tiered player over the past 4 years. This is evidenced by their growing revenues and expansion into new market segments (commercial HVAC, green buildings, etc.).

Although the move from $1 million in annual revenues to $5 million is likely easier than the move from the $5-7M range to the $15 million range, Marmion Industries is making what appears to be a stronger effort than ever before (strengthening its sales force, evaluating acquisition targets, announcing increasingly larger contracts, etc.) to bring their business to the next level.

My conversations with Bill (the ceo) and others in the industry lead me to estimate that the $15-20 million range in regards to annual revenue is where things become very interesting and the company becomes increasingly attractive as a buyout candidate. If the company's recently revised growth plan works to perfection, we could be seeing this level within another two or three years.

The way that I understand the situation, the company has relied on more or less word of mouth from a handful of historical customers in order to drive growth to current levels. With a more aggressive sales/marketing program in place and brand recognition improving through installs with end-users like ConocoPhillips and Lucite International, I like the company's chances for significant sales growth in both 2008 and 2009.

On another note, since the company may or may not hire additional personnel, expend cash and/or corporate shares on a future acquisition target, expand production capabilities, or spend on marketing awareness efforts, future expenses and share dilution should be watched with a careful eye. However, if MMIO can keep costs in check while growing revenues steadily over the next few years, which I think they have a great chance of doing, the company's could demand a premium from an acquisition standpoint. The way that I see it, a favorable acquisition is one of the best possible outcomes for the company and investors.

We will be issuing a research report on Marmion Industries over roughly the next month. The report will likely contain sales and revenue growth forecasts for at least the next three years (2008, 2009, and 2010) and I will be happy to share it with you upon its completion. In addition, the Blog sections of our www.microstockprofit.com and outcasttrader.com websites have a good deal of commentary on MMIO’s recent developments. This info may also provide a clearer view of where the company is going and where it has been.

I hope this provides a decent synopsis of the company’s future direction without putting my neck out on the chopping block by furnishing you with any not yet public information or earnings estimates that have not yet been approved for press.

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