NAWL: Ramping up for Increased Sales
One key characteristic that we look for in early-stage small cap companies is a management team that states their plans and follows through with them to a T. This is the case today at NatureWell Inc. (OTCBB: NAWL). A conversation a few months back with CEO James Arabia brought me up to speed on exactly how the company plans to reach its target U.S. demographic of more than 200,000 healthcare professionals.
The plan was this: build a presence at trade shows, in industry periodicals, through new & improved corporate/product web sites, sending product samples, and finally following it all up with an aggressive outbound marketing program. Management has followed through on every step of its plan!
With January sales up more than 400%, it would seem that NAWL's outbound marketing barrage will lead to improved sales for the company. Only time will tell, but at a fraction of a penny this one could be worth your while today.
Labels: Migraine Headache, Naturewell, Naturewell Inc., NAWL
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